2019 - 2021

KFV | AM

Edutainment

Driving Learning Videos for
the Austrian Motorcycle License

In 2019 an Austrian Agency approached me to pitch a stylistic image concept for teens to learn how to drive the motorbike and how to correctly behave on austrian roads. After a first round of 10 reduced and blocky visualizations, we won the pitch. 176 Images and almost a year later, after the pictures were seen by many young adults, the overall feedback was unisono: "not serious enough". Happily we redid all work in a more realistic and visually appealing style, which not only elevated its quality, but also the level of difficulty and complication.

The same year, some of the pictures were transformed into cg videos, implementing my first basic workflow of transforming written briefings into storyboards, previsualization, animatics and composited videos with voice overs and often times sophisticated motion graphics.